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Bandai Namco Europe Launches New European Online Store Created By Scalefast

LOS ANGELES – Oct. 2, 2017 – European fans of BANDAI NAMCO Entertainment can now buy exclusive collector’s editions, new videogame releases and their favorite BANDAI NAMCO gamer gear online as Scalefast, a leading full-service e-commerce solution for brands, launches the publisher’s new online store for the European market. This is an important addition to BANDAI NAMCO’s global eCommerce strategy, increasing its reach across EMEA Markets. Visit the official eCommerce site at https://store.bandainamcoent.eu/.

Scalefast’s turnkey, scalable solution represents an entirely new e-commerce experience for BANDAI NAMCO’s European customers, complete with a store offering a curated mix of digital products and physical merchandise and complete CRM support, including support in five languages and multiple currencies. Available throughout Europe, the site offers exclusive products, pre-orders, and a rewards program, including collector’s editions of the much-anticipated Ni No Kuni II: Revenant Kingdom, new releases such as Project CARS 2, and very exclusive merchandising such as Dark Souls Vinyl Trilogy.

“We wanted to create an interactive and fun shopping experience for our fans,” said Hervé Hoerdt Vice President at BANDAI NAMCO Entertainment Europe. “With Scalefast we worked for delivering an online store that reflects the values of the company – more fun for everyone – and offers what consumers has always desired. From music to videogame the store will satisfy all tastes.”

With offices in Los Angeles, Paris and Madrid, Scalefast also offers an innovative revenue-sharing model for global brands seeking to – scale fast – with a full-service e-commerce partner.

“Scalefast proved itself with the successful launch of Bandai Namco Entertainment’s online store in the U.S., so naturally we were honored with the opportunity to expand into Bandai’s European markets,” said Scalefast VP of Sales Mike Schwartz. “It’s a testament to the hard work and dedication our team offers to each of our clients as they look to grow and expand into new markets.”

About Scalefast

Scalefast, a leading full-service e-commerce solution provider, builds and operates Direct-to-Consumer online stores for brands that want to accelerate online sales without the time, cost and risk of in-house development. The company is the e-commerce outsourcing partner of choice for many of the world’s largest digital entertainment brands, including Codemasters, Bandai Namco, Sega and Square Enix. Learn more at www.scalefast.com.

About BANDAI NAMCO Entertainment Europe S.A.S.

BANDAI NAMCO Entertainment Europe S.A.S., part of BANDAI NAMCO Holdings Inc., is a leading global publisher and developer of interactive content for platforms including all major video game consoles, PC and mobile. The company is known for creating and publishing many of the industry’s top video game franchises, including PAC-MAN™, TEKKEN™, SOULCALIBUR™, DARK SOULS™, NARUTO™, NARUTO SHIPPUDEN™, Dragon Ball, GALAGA™, RIDGE RACER™ and ACE COMBAT™. For more information please visit www.bandainamcoent.eu.

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